Top 5 Fashion Games on iOS in Russia Q3 2022

In the third quarter of 2022, the top five fashion games on iOS in Russia demonstrated diverse trends in downloads, revenue, and active users. Here’s a closer look at their performance based on data from Sensor Tower.

Project Makeover saw a significant rise in weekly downloads, peaking at 8K in mid-July. The game also enjoyed a relatively steady revenue stream, with weekly earnings reaching around $7.1K in mid-July before tapering off to approximately $4.9K by the end of September. Active user numbers fluctuated, starting at 51.3K at the beginning of the quarter and ending at around 51.8K.

Avatar Life - love & bit gacha experienced consistent weekly downloads, maintaining figures around the 2.9K mark, with a slight increase to 3.6K in late August. Revenue showed a peak in mid-July at $3.1K, followed by a gradual decline to $1.8K by the end of the quarter. Active users saw a decline from 19.1K in late June to 14.4K by the end of September.

Pocket Styler: Fashion Stars had a notable spike in downloads in early September, reaching 3.6K. Revenue fluctuated throughout the quarter, peaking at $1.2K in early September. The active user count remained relatively stable, averaging around 10.5K throughout the quarter.

Shining Nikki-Fashion Makeover showed a dramatic increase in downloads in early September, hitting 803. Revenue varied significantly, with peaks and troughs, reaching a high of $2.1K in early July. Active users remained steady, fluctuating between 1.1K and 2K.

Producer: Choose your Star had minimal downloads, with a peak of 164 in early August. Revenue remained fairly consistent, averaging around $400 weekly, with a slight dip to $240 by the end of September. Active users saw a gradual decline from 585 in late June to 354 by the end of the quarter.

For more detailed insights and trends, visit Sensor Tower.